E-commerce
YouTube seeks to topple TikTok as video shopping king
YouTube seeks to topple TikTok as video shopping king
Two in five Southeast Asian shoppers turn to online videos to research products.
2 days ago
YouTube doubles down on video commerce in Southeast Asia
It now has 7,600 creators with over 1 million subscribers.
TikTok unveils new business solutions to drive brand growth
One of the key launches is TikTok Market Scope.
Retailers race to fix store experience in Vietnam
As Vietnam’s middle class grows, retailers are investing in offline store formats.
Lazada announces $100m annual investment in affiliate programme
Affiliate marketing drives 20% of Southeast Asia’s online sales.
India’s Myntra expands to Singapore with launch of 'Myntra Global'
Offers 35,000 styles from 100 Indian brands
Video contents influence 62% of Singapore e-commerce purchases
Shopee and YouTube double down on creator-powered digital commerce.
Alibaba credits AI-driven strategy for strong growth
AI-related products posted triple-digit growth
SEA e-commerce market to reach $140b by 2030
Sales in the region have surged 46 times since 2012.
New product choices drive lower brand loyalty in Vietnam
Kantar data shows Vietnam’s surge in options fuels consumers' shifting brand preferences.
Vietnam retail market ramps up digital-first strategies
Collaboration between traditional and modern retail formats is seen as crucial.
Amazon Australia to hire 600 seasonal workers for mid-year sales
Roles will focus on picking and packing orders.
TikTok launches new campaign to target high-intent users in APAC
It aims to help brands reach active shoppers in the region.
Amazon Australia launches ‘Amazon Beauty Finds’ storefront
It features skincare, haircare, beauty tools, and appliances.
JD.com launches major initiative to support 60,000 new products
It aims to help these products achieve RMB1m in annual sales
Malaysian retailers told to prioritise technology, consumer-centric approaches
Key strategies include embracing sustainability and exploring international markets.
Indonesia e-commerce market to hit $46.6b by 2025
It is driven by rising internet access and smartphone usage.
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